Posts by Carol Bush
Using Content to Enhance Your SEO Lead Generation
Search engine optimization (SEO) strategy is constantly evolving. Fortunately, we’ve come a long way from the nonsensical, keyword-stuffed content that drew people to websites in the early days of the internet. Today, SEO experts understand the importance of high-quality and relevant content that is optimized for search engines. For healthcare content, this means offering your…
Read MoreLearning to Fail: Turn Mistakes Into Success in 2017 #CarnivalOfHealth Blog Post
It’s that time of year again – where anticipation runs high and dreams are either realised or shattered. What am I talking about – the ‘End of the year Business Review’? Winning medals or crashing out? No I am talking about something much, much closer to home – the impending nursing school acceptance decision. As…
Read MoreQuick Tips For Freelancers: Getting Paid!
Your business can only run smoothly when you’re getting paid and cash is flowing in and out. Unfortunately, sometimes clients aren’t keen to shell out the money they owe you even though it’s way past time. Wouldn’t it be nice to avoid all this? To get the money you’re owed without all the…
Read MoreFREE Coaching Package Giveaway!
After launching our popular Coaching Connection series, we realized the need (and desire) of our members to learn and grow as writers, so we have an exciting opportunity for you! We’re giving you the chance to win a FREE writing coaching scholarship with Janine of WriteRn! JANINE’S MISSION My ultimate goal is to help…
Read MoreDo’s & Don’ts For Growing Your Social Media Following
Social media is a great healthcare marketing strategy, but in order for it to be effective, you need to have an audience. We know that trying to increase your number of Twitter or Facebook followers can feel like an Everest climb, so we’ve put together a list of do’s and don’ts to help you gain…
Read MoreAnnouncing the Launch of the Healthcare Writers Network!
No single thing in the last 5 years, professionally, has been more important to my life than blogging. It has changed my career trajectory. It has changed my perspective. It has changed my emotional outlook. My first guest post as a nurse blogger was published in January 2012 for the Oncology Nursing…
Read MoreTake Action Now! Launch Your Career as a Healthcare Writer in 2017!
Like many freelance writers I started my entrepreneurial career as a guest blogger. I worked my way up to being a healthcare social media influencer and consultant. I’ve since leveraged that into a business that provides content strategy, writing and ‘text-brokering’services to healthcare businesses and practices of all sizes across the country. And yes…I have a…
Read More4 LinkedIn Strategies You Can Employ TODAY for Nursing Career Success
I was combing through my connections on LinkedIn recently, when I noticed a former colleague’s job title had changed. Since I always tell my nurse entrepreneur clients that they should never stop networking, I took my own advice and fired off a congratulatory email. My contact wrote back and said she was excited about the…
Read MoreDon’t Get Into A Piss Fight With A Skunk
My Dad might be the original Disruptive Innovator. Actually, that’s not entirely true…my Marvy Grandma, Anna Evelyn, did her share of questioning authority in her career as a middle school math teacher. Loved that woman! Like fathers everywhere, he gave me advice. A LOT OF ADVICE. As a young woman, I completely did…
Read More4 Reasons Your Healthcare Business Needs A Content Writer
Whether or not you have a blog on your website, there’s still a lot of writing that needs to be completed as part of digital marketing for your healthcare business or clinical practice. From blog posts and case studies to landing pages and FAQs, there is a surprising amount of written content that you need to have…
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